Matcha Barista Cafe Training Hub

A space created to help cafés and baristas master the art of whisking matcha to perfection.

From understanding the science behind froth and flavor to learning how to craft smooth lattes and iced blends, this hub brings together everything you need to serve matcha the right way: vibrant, balanced, and consistently delicious.

Moving beyond simply "adding matcha" to the menu involves a comprehensive approach built on four essential pillars:

  • Sourcing & Knowledge

    Understanding the product, its origins, and how to select the right grade for the right application, a critical factor in managing both flavor and cost.

  • Technique & Consistency

    Mastering the core craft of preparation to ensure every single drink is flawless, smooth, and repeatable.

  • Workflow & Systems

    Designing the physical bar and operational protocols for speed, efficiency, and scalability, especially in high-volume environments.

  • Storytelling & Menu

    Educating customers with confidence, designing profitable signature beverages, and communicating the value and craft behind the drink.

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How to Use This Hub

This resource is a modular training system. New baristas should begin with Module 1: Matcha Foundations and proceed sequentially. Experienced baristas and cafe owners can jump to specific modules to refine their operations, such as Module 3: Workflow & Efficiency or Module 4: The Great Debate: Hand-Whisking vs. Batching.   

Each module is an in-depth guide to mastering a critical component of your matcha system.

Module 1: Matcha Foundations: A Guide for the Professional Barista

This module provides the essential science and vocabulary required to prepare matcha expertly and speak about it intelligently.

Module 1

Module 2: Core Technique: The Barista's Guide to a Perfect Matcha Latte

The most common quality failures in cafes, clumpy, gritty, or bitter matcha, are all avoidable. Unlike coffee, matcha is a suspension, not a solution. The fine powder never dissolves in water. The barista's goal is to create a perfectly smooth, homogenous suspension.   

This is achieved through the "Golden Chain" of matcha preparation: four essential, non-negotiable steps. A failure in any one link will result in a flawed drink.

Module 2

Module 3: Workflow & Efficiency: Designing Your Matcha Station

A slow matcha order creates a bottleneck for the entire bar, frustrating baristas and customers alike. In a specialty cafe, workflow is profit. An efficient workflow is not about rushing the craft; it is about an organized station, a proper mise en place, that allows the barista to execute the "Golden Chain" of preparation with precision and minimal wasted movement.

Module 3

Module 4: The Great Debate: Hand-Whisking vs. Batching

This module addresses the central operational question for any modern matcha cafe, a topic of spirited debate. There is no single "right" answer. The choice between hand-whisking to order and pre-batching a concentrate is a strategic decision that requires balancing Theater vs. Throughput.

Module 4

Module 5: Building the Modern Menu: From Core Lattes to Signature Drinks

A successful matcha system is a profitable one. This requires moving beyond the core latte and innovating with signature drinks that are high-margin, operationally efficient, and visually appealing ("Instagrammable"). This module provides the blueprint for menu innovation.

Module 5